> For the complete documentation index, see [llms.txt](https://help.fixfolio.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.fixfolio.ai/en/banner/create-banner.md).

# Banner Creation

{% embed url="<https://youtu.be/042uoQfcZok>" %}

## 1. Select Purpose

This is the step where you set the purpose of creating the banner. When you select an advertising purpose, FIXFOLIO AI automatically sets the copy structure and design direction that fit the purpose.

* **Promotion/Discount:** Select this when you need a banner that emphasizes product pricing information (regular price, sale price, discount rate).
* **Brand Awareness:** Select this when you need to increase brand awareness centered on the logo, product, and slogan.
* **Product Introduction:** Select this when you need to clearly communicate key purchase points centered on the product image and core features.
* **Seasonal Theme:** Select this when you need to reflect seasonal themes and moods such as holidays and Christmas.

After selecting the purpose **\[Next]** click the button.

<figure><img src="/files/d52c8e03d9598b368a228fe9e4a622739f72fb1f" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/040e84eb4b8aafbf2c7da027d4b3a0d0da93a0c7" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
**Recommended styles and copy direction vary depending on the purpose, and multiple selections are allowed.**
{% endhint %}

## 2. Select Reference

This is the step where you select references for the design style you want. Based on the selected reference, the tone and manner of that style will be reflected in the banner creation.

* **Select the reference you want**
* **You can explore references through search**

After selecting a reference, **\[Next]** click the button.

<figure><img src="/files/c40c458064726aec3ca3e7f3ba9e657a6105cb7c" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/a2c765c781466c2ae036406af4fd9fed00e56683" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
**Search References**

If you search for the mood or concept you want using keywords or full sentences, you can quickly find references in that style. *(e.g., coupon, holiday, cosmetics, invitation, car, summer, female model holding cosmetics, etc.)*
{% endhint %}

## 3. Enter Required Elements

Set the key elements needed for banner creation. The information you enter will be reflected in the banner you create.

* **Select logo image**
* **Select product image:** If you do not have a product image, **an image to use as the key visual**please upload or select one.
* **Select banner ratio:** First select the main ratio. Other ratios can be created later as **\[Variations]**.
* **Ad copy tone and manner:** Select the tone and manner of the banner ad copy. **The tone and manner you select determines the style of the copy recommended in the next step**.
* **Enter keywords to include:** **Keywords you want to обязательно include in the ad copy***(e.g., product name, event name, etc.)*&#x70;lease enter them. You can set up to 3 keywords, and **you can add them by pressing the \[Enter] key after inputting**.

After entering the required elements, **\[Next]** click the button.

<figure><img src="/files/c4bd772c549d7ff571a29c8e069245c2589ba130" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/f31a8ad942d0da616a434f56138ab38b89ebee68" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
please refer to \[Read More] below for how to upload and select logo and product images.

* [**\[Read More | Uploading and Selecting a Logo\]**](/en/banner/brand-analysis.md#or)
* [**\[Read More | Uploading and Selecting a Product Image\]**](/en/banner/brand-analysis.md#or-1)
  {% endhint %}

## 4. Copywriting

Automatically generates ad copy to use in the banner based on the ad purpose and the entered information.

* **Check and select the generated copy**
* **Edit copy directly**
* **Additional copy generation:** If you want to get additional copy recommendations or change to a different tone and manner, select the copy language and tone and manner, then **\[Generate Additional Copy]** please click the button.

After selecting the copy you want, **\[Create Banner]** click the button to start generating the banner.

<figure><img src="/files/53517f7b5074decd3e5b6bfdb19e85e8be35271f" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/a9577b7b176a71fe3b1f12c4e700d9bd8fe9cd72" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
**\[Generate Additional Copy]** When you click the button, new copy will be generated additionally and 1 credit will be used. Existing copy is not deleted; it is accumulated in history, allowing you to compare and choose among multiple copies.
{% endhint %}

{% hint style="info" %}
**\[Create Banner]** When you click the button, **20 credits per banner**will be used, and the total credits consumed will increase depending on the number of generated items selected.
{% endhint %}

#### 🔎 Read More | Editing Copy <a href="#edit_copy" id="edit_copy"></a>

After editing the main title, sub-description, and CTA button copy, **\[Apply]** click the button.

<figure><img src="/files/9f6462e56ba7fd25901ba6f170b525a0f1f8b054" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/b6e1e9f59f01acf8854d9df2fa4c37210cf23d56" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
**Do I have to match the recommended character count exactly?**

A recommended character count is provided for each copy item, and **even if you slightly exceed the recommended range, there is no problem creating the banner.** However, if the number of characters **becomes too long, it may not fit the banner layout, so** we recommend writing within the recommended character count.
{% endhint %}

{% hint style="warning" %}
**What if I don't need a CTA button?**

<mark style="background-color:blue;">**If you delete all CTA button copy and apply it, the banner will be created without a CTA button.**</mark>
{% endhint %}

#### 🔎 Read More | Additional Copy Generation <a href="#add_copy" id="add_copy"></a>

If you want to get additional copy recommendations or change to a different tone and manner, select the copy language and tone and manner, then **\[Generate Additional Copy]** Please click the button. Existing copy is not deleted; it is accumulated in history, allowing you to compare and choose among multiple copies.

<figure><img src="/files/c1bf6242709f3cda0162c870fddfa30dd84fc250" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/593150072667cbbc68e937e7d10d0def0c945fcc" alt=""><figcaption></figcaption></figure>

## Frequently Asked Questions (FAQ)

***

**Q. What should I do if I can't find the reference I want?**

A. **By entering the mood or concept as keywords or full sentences in the search box**you can look for the style you want. *(e.g., summer, event, cosmetics, coupon, female model holding cosmetics, etc.)*

***

**Q. Is a product image absolutely necessary?**

A. No, it is not required. If you do not have a product image, you can upload **an image to use as the key visual**such as a character, object, or concept image, to create it.

***

**Q. Can I use a product image even if it is not a professionally shot photo?**

A. Yes, you can. **Images taken with a smartphone are automatically corrected and processed in FIXFOLIO**and then used for banner creation.

***

**Q. Do I need to select all the desired banner ratios from the start?**

A. No. After creating the main size first, you can add banners of other ratios through the variation feature at the result review stage. For more details, please refer to [**\[Variation Page\]**](/en/banner/edit-variation.md#id-5).

***

**Q. Can I edit the automatically generated copy?**

A. Yes, you can. The recommended copy can be **edited directly or used to generate additional copy**and for more details, see [**\[Read More | Editing Copy\]**](/en/banner/create-banner.md#or).

***

**Q. If I regenerate the copy, will the existing copy disappear?**

A. No. Existing copy is not deleted; it is accumulated in history, allowing you to compare and choose among multiple copies.

***

**Q. Do I have to match the recommended character count exactly?**

A. No. **even if you slightly exceed the recommended range, there is no problem creating the banner.** However, if the number of characters becomes too long, it may not fit the banner layout, so we recommend writing within the recommended character count.

***

**Q. What if I don't need a CTA button?**

A. **If you delete all CTA button copy and apply it**, the banner will be created without a CTA button.

***

**Q. How many credits are used when creating a banner?**

A. In the copywriting step, **\[Create Banner]** when you click **20 credits per banner**will be deducted.


---

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